Insights

As the freight industry enters 2025, the battle for qualified CDL drivers has reached unprecedented intensity. With driver turnover rates still hovering near 90% and a shortage of 80,000+ drivers nationwide, carriers who master strategic acquisition will dominate the market while others struggle to maintain capacity.

Discover how AI recruiting has become the growth engine for sub-200 truck operations. Learn the proven strategies that helped Martinez Transport grow from 32 to 97 trucks in 14 months while reducing turnover from 127% to 31%.

What if you could predict which drivers will stay for 2+ years before you even hire them? Advanced AI matching algorithms are revolutionizing driver retention by analyzing 47 behavioral indicators that traditional hiring methods miss entirely.

The trucking industry's recruiting crisis isn't just about driver shortage—it's about speaking the wrong language to an entire generation. Discover why traditional recruiting messages fail with younger drivers and the communication strategies that convert skeptics into loyal team members.