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AI vs Traditional Recruiting Methods
DOT Compliance in Driver Hiring
Driver Retention Best Practices
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A split-screen image contrasting two approaches to truck driver recruiting. The left side is in faded, desaturated colors and shows silhouettes of drivers walking away from their trucks as dollar bills float away, with the text "$87 BILLION LOST." The right side is in vibrant, energetic colors and shows confident drivers walking towards the viewer, symbolizing successful retention. A sharp, diagonal line divides the two scenes.

The Psychology of Driver Retention: Why Traditional Recruiting Dies in 2025

The trucking industry's $87 billion turnover crisis stems from a fundamental misunderstanding of driver psychology. Discover the data-driven retention strategies that transform recruitment from transaction to relationship.

Aug 283 min read

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